Bwog is a gossip blog modeled on Manhattan gossip blog Gawker. It is run by a small group of Columbia students and is affiliated with the Blue and White, a much-older campus paper publication. Bwog coverage is very widely-read at Columbia and is instantaneous, but it comes with the price of Bwog's signature sarcasm. The Media Director should communicate carefully with Bwog to be sure that coverage is amusing but not damaging.


Do not send press releases to Bwog. The reporters enjoy observing campus happenings from a distance. Coverage is always worse when press releases or other formal overtures are made toward Bwog. This may change with different Bwog reporters, so know the person who covers the Dems.

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